Global Fashion Group Gerry Weber Chooses Avery Dennison RFID Solution

Leading fashion and lifestyle company, Gerry Weber, will become the first German retail company to roll out RFID technology combining inventory management and loss prevention. Gerry Weber will be using an Avery Dennison RFID solution in over 25 million garments a year through an RFID chip imbedded in a care label.

This solution will optimize Gerry Weber logistics and retail processes, reduce theft and ensure stores are well stocked with popular items. “The decision for the RFID roll out is a true milestone for our company,” says GERRY WEBER International AG Chairman Gerhard Weber. “We invite all textile apparel suppliers to embrace the introduction of RFID to achieve significant cost savings, improved efficiency and greater transparency in retail.” The Avery Dennison RFID fabric care labels will be implemented in all 338 HOUSES OF GERRY WEBER stores and 1,400 shop-in-shop areas throughout the world.